You know the dilemma for every highly effective product team - we need to learn fast, yet also release with confidence. That means there are two very significant challenges to tackle.
- Discovering in detail what the customer solution needs to be. That includes everything from making sure there are enough customers that even need this solution and coming up with a solution that works for our customers and business.
- We need to deliver a robust and scalable implementation that our customers can depend on for consistently reliable value. Every product team needs to be able to release with confidence.
The key to product discovery is getting customer feedback faster, without releasing a product that can negatively affect your business. To get deeper into product discovery techniques you can check out my Prezi presentation.
For more information regarding product discovery techniques, I recommend reading INSPIRED by Marty Cagan.